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Privacy & Data Usage

What does Berne Apparel's Privacy Policy cover?

Our Privacy Policy explains how we collect, use, and share your personal information when you visit or make a purchase from bernedirect.com.

What types of personal information does Berne Apparel collect?

We collect two main types of information: 1. Device Information Ð Includes your web browser, IP address, time zone, cookies, pages visited, and site interactions. 2. Order Information Ð Includes your name, billing/shipping address, payment...

How is Device Information collected?

We use technologies like: ¥ Cookies (small data files stored on your device) ¥ Log files (tracks actions on the site) ¥ Web beacons, tags, and pixels (monitor site browsing activity)

How does Berne Apparel use my phone number for text marketing?

If you opt-in, we may send you order updates, abandoned checkout reminders, promotional offers, and transactional messages.

Will my phone number be shared with third parties?

No, your phone number will not be shared with third parties except for messaging partners who enable our text messaging service.

Does Berne Apparel use SMS for abandoned cart reminders?

Yes, our website tracks abandoned carts and may send reminder messages via SMS.

How does Berne Apparel use my personal information?

We use your information to: ¥ Process orders and payments ¥ Arrange shipping and provide order confirmations ¥ Communicate with you ¥ Detect fraud or security risks ¥ Provide targeted marketing and advertising

Does Berne Apparel share my personal information?

Yes, we share your information with third-party service providers, such as: ¥ Shopify (powers our online store) Ð Shopify Privacy Policy ¥ Google Analytics (helps us analyze site traffic) Ð Google Privacy Policy

Can I opt out of Google Analytics tracking?

Yes, you can opt out here: Google Analytics Opt-Out.

Does Berne Apparel use my data for targeted ads?

Yes, we use your personal information to show targeted ads on platforms like Facebook and Google.

How can I opt out of targeted advertising?

You can opt out here: ¥ Facebook: Ad Settings ¥ Google: Ad Settings ¥ Digital Advertising Alliance: Opt-Out Portal

Does Berne Apparel respond to "Do Not Track" signals?

No, we do not alter our data collection practices when we detect a Do Not Track signal.

How long does Berne Apparel keep my personal information?

We retain your Order Information unless you request its deletion.

Can Berne Apparel update its Privacy Policy?

Yes, we may update our policy to reflect changes in business practices, legal requirements, or other operational needs.

How can I contact Berne Apparel about privacy concerns?

You can reach us by: ¥ Email: [email protected] ¥ Mail: 2501 E 850 N, Ossian, IN, 46777, United States

Is Berne Apparel's website accessible to all users?

Yes, we strive to make our website accessible to the widest possible audience, including individuals with disabilities.

What should I do if I have trouble accessing the website?

If you experience any accessibility issues, please contact us at 1-888-772-3763 or [email protected] for assistance.